Kreolor Logo and Website
We are very proud of the work that we have done for Kreolor: refreshing their brand, creating advertising campaigns and providing them with a web presence to help to promote the brand.
Kreolor is a very well-known manufacturer of jewellery and craft unique to the Seychelles, selling items handmade with local materials. With a workforce of over forty local employees, the business creates bracelets, necklaces and other items of jewellery, in addition to crafting products such as letter openers, napkin rings and combs from locally sourced materials.
We were invited to work with Kreolor to help to revitalise every element of their brand and to create new brand guidelines, as well as assisting them with their first real foray into advertising and marketing, which had not been a key focus in the past.
The first step was to unify their brand and to standardise all elements, including the refreshing and standardising Kreolor's logos, colours, fonts and motifs. Following this, we were tasked with creating clear and robust brand guidelines to apply to the entirety of their branding, and then applied these guidelines to create a range of stationery for the company, alongside brand signage to be used in their retail stores across the Seychelles.
Our final task was to create a new marketing and advertising presence for Kreolor: a three stage approach. In the first instance, we worked on a print advertising campaign for the Kreolor brand to raise the local profile of the brand and to showcase the different promotions that they were running in their stores, followed by working with the team to create promotional leaflets and a brand new website - all falling within the new brand guidelines - to help the brand to push their business and their products to a wider audience.